JUST EGG
‍GROUND BREAKING CEREMONY

A ground-breaking ceremony for the largest plant-protein new facility by Eat Just, a US alternative protein innovator.

The ceremony hosted esteemed guests such as government officials, investors and members of the media.

We produced the ceremony, coordinated with all the stakeholders and executed the event in the middle of a completely vacant piece of land. We designed the space for prime networking interaction, formal photo opportunities were planned out, including the sampling of Just Egg's products.

The ceremony was also graced by Media & Government officials such as Minister of State for Trade and Industry, Low Yen Ling.

Impactful launch event with high media attendance.

Production, Programming & Event Management: Fabrik
Creative Agency: Awethentic
PR Agency: Upcycle Communication